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Post House

Blending Reality and Imagination

PROJECT

I helped bring the story of Post House to life, a boutique condo in Boerum Hill, Brooklyn, located on the site of a former Post Office. The campaign blends reality and imagination, showcasing the vibrant neighborhood—from Fort Greene’s greenery to the energy of BAM and Barclays Center. Using a before-and-after rendering approach, we merged the real with the fantastical, while ensuring the graphic identity complements the building's architecture.

ROLE

UI/UX & Digital Experience
Visual & Brand Design
Print & Collateral Design

©2025 CHERYL ZHANG | Visual Designer

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